In under 30 minutes Lorraine shares so many tips on how she’s been growing her business over the years, it feels like there’s not much we didn’t talk about. We recorded this video in October, so there’s some focus on what was the upcoming December holiday season and Black Friday, that said if you’re catching… Read More
social media
Do Social Media Algorithms Help or Hurt My Reflexology Business?
Part of effectively using social media marketing these days means we need to have an understanding of the terminology. Facebook, Instagram, Pinterest, LinkedIn, and other social platforms use algorithms. So do search engines like Google and Bing. But also other sites like video services such as Netflix, dating sites, online shopping sites like Amazon, and… Read More
Robin Taney Talks Reflexology Marketing: Soul to Sole Interview
Robin Taney, Reflexologist, shares some of her experiences and how clients find her in this Soul to Sole Reflexology Marketing Interview. Including her experience and advice regarding using Groupon. While not all Groupon users will become repeat clients (though some of hers have been with her years after the Groupon deal) you can at least… Read More
11 Facebook Post Ideas For Reflexologists (Instagram Too!)
Posting on social media is the so-called low hanging fruit of marketing these days since it’s easy and free to post. Sometimes getting your posts seen can be another story, but if you focus on getting good engagement it can still be effective. Check out the post, “Do I need a Facebook Page as a… Read More
12 Ways for New Reflexology Clients to Find You
1. Word of Mouth This is typically the most effective driver of new clients for most businesses, but also the hardest for you to control. Also, it doesn’t happen overnight. (Boo 😞) It takes time to build and rarely can sustain a new business. On the bright side, there are many things you can do… Read More
Should I Post to My Personal Facebook Account or My Business Page?
There are lots of opinions on how to use business and personal accounts for posting about your business. Here’s a list of the pros and cons so you can decide what balance feels right for you. I’ll also give my personal preference below the pros and cons, though the quick take is that I suggest… Read More